Hungama Mobile is a division of Hungama Digital Media Entertainment Pvt. Ltd. It launched its mobile division called Hungama Mobile in 2000 and a strong and dynamic team of who have helped define the mobile content industry. Since its inception 8 years ago, the business has built its expertise in the following areas- Mobile Content, Mobile Marketing and Mobile Media. Through its own universal Short Code 54646, Hungama Mobile is accessible to over 157 million subscribers within ALL the networks.
Hungama Mobile is the largest aggregator, developer, publisher and distributor of Bollywood & South Asian entertainment content in the world, having worldwide exclusive rights to over half a million music and video titles. It powers nearly 50% to 75% (circle dependent) of all mobile entertainment content in India. We provide content to consumers in 32 countries, with 142 partners across the world. We have successfully managed more than 120+ million messages and hundreds of databases for as many as 300 brands through mobile marketing.
Hunga Voice Services
With just about two years since its inception Hungama Voice has become a significant wing of Hungama Digital Media Entertainment Pvt. Ltd. It was launched with a modest team count of about 12 dynamic members and has grown both in team count and revenues. Since its beginning, the business is set out to tap the immense potential that lies in VAS on mobile, specifically in voice With a PAN India footprint and all major telecom operators as partners; the business is scaling new heights with product innovations and exclusive content.
Hungama Voice launched a first of its kind Social Music on Demand which combines two successful areas of interest for consumers- Music and Social Media. The product capitalizes on the craze of social media, such as facebook, and offers a unique product to consumers of mobile VAS. With its very own 54646-IVR, Hungama Voice has gone a step further into creating novel products for consumers on mobile like popular TV shows' mobisodes, Audio Cinema, Astro Updates, Love Guru etc. With more product innovations on the anvil, Hungama Voice is only set out to write a splendid growth story.